The question that we get most often about social media marketing is how much it costs — which makes sense. Like so many major decisions in business and in life, the major constraining factor tends to be your budget (that is, if it isn’t time).So how much does it cost to outsource social media marketing…
Bing vs. Google SEO:WithSEO, there is no magic formula to making your website instantly rank higher on every search engine. Search engines each have different algorithms to determine how yourwebsite should be rankedin the search results, so you will need to adapt different strategies for different search engines. For example, Google and Bing require slightly…
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We’re fantastic at displaying the latest roles in your marketing, but we’re so much more than that. Perhaps you want to learn more about where to take your digital marketing career goals before you start signing up to emails. We’ve got more than enough to help to answer every question that you have about your…
Google Search Console is one of the most powerful, free SEO tools out there. But most people never use it for anything more than checking vanity metrics like clicks and impressions.While there’s nothing wrong with looking at those things once in a while, they provide little value as standalone metrics.Translation: staring at them isn’t going to…
Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn’t sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State…
Oh no! It seems the form didn’t load. Please make sure that you don’t have JavaScript disabled or it is not blocked by an Ad Blocker.The How to Measure your Social Media ROI eBook covers everything from conducting a social media audit to setting KPIs and aligning with overarching business goals. It’s full of examples…
Browse popular resources, courses and guides to learn how to make great content for your visitors. Take Webmaster Academy Take this course to learn how to create a great website with valuable content and have it findable in Google Search. Take The Course Follow Webmaster Guidelines Follow our design, technical and quality guidelines to help…
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Social media has been an important tool in creating awareness and sparking activism around sexual assault. Survivors have come forward in droves to tell their stories of assault and harassment through social media platforms, which has undoubtedly resulted in greater public awareness of the pervasiveness of this problem worldwide.Unfortunately, social media has also opened new…