Browse popular resources, courses and guides to learn how to make great content for your visitors.
Take Webmaster Academy
Take this course to learn how to create a great website with valuable content and have it findable in Google Search.
Follow Webmaster Guidelines
Follow our design, technical and quality guidelines to help Google find, index and rank your site.
Learn How Search Works
Learn how Google crawls, indexes and serves your site to users. See policies we set to keep spammy websites out of search results.
Make sure your site is mobile-friendly
- Take the Mobile-Friendly Test
Check if your pages meet Google’s mobile-friendly criteria.
- Read the Webmasters Mobile Guide
Learn to go mobile-friendly with quick start tutorials, mobile SEO tips and common mistakes to avoid.
- Download the 5-step mobile checklist
Follow this checklist to remind yourself to test your site, consider your users, and pay attention to speed.
Do you need an SEO?
Understand the pros and cons of hiring an SEO (search engine optimizer) and what specific questions to ask potential companies.
Read the SEO Starter Guide
Learn how SEO works, improve site structure, optimize content, deal with crawlers, promote content, and analyze site traffic.
Browse popular resources
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SEO for startups in under 10 minutes
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Finding more mobile-friendly search results
More guidance on building high-quality sites
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