Editor’s Note: Jane Hurst is a business writer and regular OMI contributor. Today, she joins us to discuss how you can start a career in digital marketing by following 10 actionable steps. As more and more companies turn to the Internet to generate sales, the need for experts in digital marketing has never been greater. It’s a fast-paced,…
Digital marketing vs traditional marketing: what’s the difference between the two and which one should you use? Selecting the right marketing type is an age old question on every marketer’s mind. Here’s everything you need to know.Illustration by OrangeCrushWhat is digital marketing?—Put simply, digital marketing is using digital channels such as websites and social media…
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Search engine marketing is an advertising methodology that is used by search engines like Google, Bing , and other platforms to showcase the products.Search Engine Marketing includes different marketing models that include PPC, VCPM, CPA, CPM, and others. Further it require keywords and parameters to showcase the ad to the right viewers online.Paid search engine…
What is Digital Marketing?One of the most fascinating and versatile fields, Digital Marketing is a booming industry not only in India but across the globe. With almost all businesses going online in their marketing activities, the demand for digital marketers is increasing at a rapid rate and is opening doors for plenty of job seekers. According…
Home Products Make the Web Faster Speed up your site by using Google’s infrastructure to serve the most popular, open-source JavaScript libraries.Learn more about the hosted librariesLearn about the latest protocols and web standards designed to make the web fasterWebPDive into performance web practices to learn about latest performance web optimizations for your web-site.Learn more…
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For a social media marketer, understanding your target audience is the important thing. A defined target audience is a need so that you can design your social media strategy around it. Your social media target audience can be defined as a particular group of people, who are most likely to share common interests in your content.…
How to test download speed?The download measurement is performed by opening multiple connections to a server and simultaneously starting the download of a large data file on all connections. This approach ensures that the entire bandwidth of the internet connection is maxed out, and thereby the maximum data throughput can be measured. Recording the data…
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