Social media basically means any human communication or sharing information on internet that occurs through the medium of computer, tablet or mobile. There are numerous websites and apps that make it possible. Social media is now becoming one of the largest means of communication and is gaining popularity rapidly. Social media enables you to share…
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Social Media ROI is like beer: many years can pass by without knowing about its existence, but once you fall into its trap there’s no one to stop you. Ignored by many, discussed by others and loved by the fortunate few who know how to measure it, learning to calculate the ROI of your actions on…
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Last Updated On: October 21st, 2019Social media plays a vital role in the promotion of your brand online. You can direct thousands of visitors to your website by leveraging social media effectively.A study found that 70% of the population in the US is active on at least one social media platform. It also found that…
SEO, i.e., Search Engine Optimization is a tool that creates traffic to a website. A website consists of content in the form of words, images, videos, infographics, etc. SEO uses such techniques that enable higher rankings on search engines. This task is done by SEO specialist and SEO analysts. One may find a number of…
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Ridofranz / Getty Images When using social media marketing, it is important to cast a wide net to reach a large audience. However, Gen Xers and baby boomers often are not included in marketing tactics. Older generations are on every social media channel. When targeting older demographics, be sure to use a different approach. The…