The average salary for a Digital Marketing Specialist is $50,020.
10%
$36k
MEDIAN
$50k
90%
$68k
Salary
$36k – $68k
$497 – $8k
Profit Sharing
$301 – $5k
Commission
$302 – $25k
Total Pay
$35k – $68k
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Job Satisfaction for Digital Marketing Specialist
3.7 out of 5
Highly Satisfied
Popular Employer Salaries for Digital Marketing Specialist
The top respondents for the job title Digital Marketing Specialist are from the companies Radian Group Inc., Thermo Fisher Scientific, Inc. and Townsquare Media. Reported salaries are highest at Radian Group Inc. where the average pay is $60,000. Other companies that offer high salaries for this role include Thermo Fisher Scientific, Inc. and Coltene Whaledent, earning around $56,700 and $52,500, respectively. Townsquare Media pays the lowest at around $39,677. Wipfli, Llp and Wealth Enhancement Group also pay on the lower end of the scale, paying $45,000 and $50,623, respectively.
Career Paths
Explore the most common career paths for Digital Marketing Specialist. Thickness and color of lines indicates popularity of movement from one job to the next. Visit our career path planner to research other job paths.
Digital Marketing Specialist
More common (> 20%)
Somewhat common (8 – 20%)
Less common (< 8%)
Digital Marketing Specialist Job Listings
What Are Popular Skills for Digital Marketing Specialists?
Avg. Salary
Popularity
1,836 responses
1,626 responses
1,248 responses
1,174 responses
984 responses
Skills in Digital Marketing and Email Marketing are correlated to pay that is above average. Skills that pay less than market rate include Google Analytics, Search Engine Optimization (SEO) and Social Media Marketing.
What is the Pay by Experience Level for Digital Marketing Specialists?
An entry-level Digital Marketing Specialist with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $40,801 based on 145 salaries. An early career Digital Marketing Specialist with 1-4 years of experience earns an average total compensation of $48,734 based on 2,563 salaries. A mid-career Digital Marketing Specialist with 5-9 years of experience earns an average total compensation of $56,457 based on 989 salaries. An experienced Digital Marketing Specialist with 10-19 years of experience earns an average total compensation of $62,841 based on 232 salaries. In their late career (20 years and higher), employees earn an average total compensation of $66,486.
Pay Difference by Location
Learn more about cost of living by city.
▲12%
▲11%
▲9%
▲6%
▲5%
▲3%
▲2%
Employees with Digital Marketing Specialist in their job title in Seattle, Washington earn an average of 11.9% more than the national average. These job titles also find higher than average salaries in Boston, Massachusetts (11.2% more) and New York, New York (9.3% more).
Years of Experience
This data is based on 3,969 survey responses.
Entry Level
3.7%
Early Career
64.6%
Mid Career
24.9%
Experienced
5.8%
Late Career
1.0%
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